Proshooter is JOHN LACY PHOTOGRAPHY LLC 800-317-1026



Member of American Society of Media Photographers Advertising Photographers of America American Institute of Architects Construction Association of Michigan Architectural Contractors Trade Association	*John Lacy Resume* photo:©2004 DIANE LACY	Shooting Professionally since 1983, Studied Photography & Graphic Design at the University of Michigan. Assisted over 100 other professional photographers as an independent freelance assistant between 1982-1992, Worked 7 years ('87-94) at Ford Motor Company's in-house creative photography group shooting at nearly every Ford owned design & manufacturing facilities in North America, plus Canada, Mexico & England.
	Trained and experienced in a number of photographic specialties including Studio Product, Studio Automotive (Interior & Exterior), Studio Portraiture, Food, Architectural (Interior & Exterior), Editorial, Environmental Portraiture, Corporate, Light & Heavy Industry and Helicopter based Aerial Photography.
	First Published Book in 1983; Photo Illustrations for Practical Botany- Reston Books. contributing photography Published Nationally (Book) 1997; Building Arts & Crafts Furniture - Lark Books. Principal photography First National Magazine - W Magazine Advertising supplement 1992 Feature for Hotel and Restaurant First Regional Billboard Campaign 1998 - 5 billboards - Interior Dynamics Ad Work, Editorial and Executive Portraiture for many Fortune 500 companies, Tier 1 Automotive suppliers, the Construction Industry and the Food & Beverage Industry. Many, many trade magazine covers. Over 100 current photography clients including several trade magazines and businesses ranging from $250,000 to $5 Billion in annual sales. We have traveled to or done work for companies in approx. half the 48 states of the continental US.
	Graphic Design background and advanced computer skills have allowed me to produce & host over 100 websites and design & print hundreds of brochures. I produce an annual catalog for the last 11 years with now over 128 pages and press run of over 75,000+. I also design layouts for advertising and have designed logos for many companies. I shoot with strobe systems, mixed fill light as well as natural light. In addition to shooting conventional film in all formats I also shoot digital camera systems and produce and edit digital video. I have produced several corporate videos including corporate video brochures & training videos. I prefer to take my captured images and perfect them in Adobe Photoshop and DxO Elite. My philosophy on digital retouching is that it should not be seen, never drawing attention to the process, only enriching the subject and the message. I produce photographic murals in sections up to 5x10 feet, and also design & print trade show displays. A marketing solution can be found through a creative approach with a specific goal in mind for nearly any product or service. I have demonstrated again and again that I am up to the challenge.
	Of course ultimately my work, work ethic, quality and customer service speak for itself. My portfolios will give you an idea of the level of my work and my approach to subjects. It's my goal to exceed the client's expectations and deliver superior value. Take a look at my work (Portfolios link) and see for yourself. Let me know if there's anything I can do for you.

	Current Equipment List: Hasselblad Medium Format System Canon 16.7MP Professional Digital Camera System 4x5 System utilizing Fujinon Lenses Dyna-Lite Strobe system with 8 packs, 13 heads & various light modifiers plus stands & booms Gitzo/Manfrotto Tripods Nikon 8000ED 4000dpi film scanner Agfa Duoscan T2500 film scanner Kodak DS1000 36" Postscript Photographic Plotter Fujix Pictrography 3000 Dye Sublimation Printer HP 130nr 24" Photographic inkjet printer Epson 1280Photo & R200 Inkjet printers 2 - Dual Xeon computer workstations using RAID AV drives Sony Vaio laptop with wireless modem & cellular web connection Late Model GMC 2500 Cargo Van Passport, Cases and Carts for all equipment
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